Privacy policy

Privacy Policy (Edited and Ready for SmileSlices)

Last updated: July 3, 2024

SmileSlices ("we", "us", "our") operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). SmileSlices is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. We may collect or process the following categories of personal information:

  • Contact details including your name, billing address, phone number, and email address.

  • Personalization Data: To create your personalized video, we require the submission of a child's first name, age, and a photograph. This information is used exclusively for the production of your video. All submitted photos and personal data are securely and permanently deleted from our systems within 72 hours of video delivery. We do not share, sell, or retain this sensitive information for any other purpose.

  • Financial information including transaction details, form of payment, and payment confirmation.

  • Account information including your username, password, and preferences.

  • Transaction information including the items you view, put in your cart, purchase, or cancel.

  • Communications with us including the information you include in customer support inquiries.

  • Device and Usage information including your IP address and information regarding your interaction with the Services.

How We Use Your Personal Information

We may use personal information for the following purposes:

  • Provide, Tailor, and Improve the Services: We use your personal information to provide you with the Services, including to process your payments, to fulfill your orders, to create, maintain and otherwise manage your account, and to arrange for digital delivery. This includes using your submitted Personalization Data to create your custom video.

  • Marketing and Advertising: We use your contact information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email.

  • Security and Fraud Prevention: We use your personal information to authenticate your account, provide a secure payment experience, and detect or investigate possible fraudulent or illegal activity.

  • Communicating with You: We use your personal information to provide you with customer support and maintain our business relationship with you.

  • Legal Reasons: We use your personal information to comply with applicable law or respond to valid legal process.

How We Disclose Personal Information

We may disclose your personal information to third parties for legitimate purposes, including:

  • With Shopify, vendors, and other third parties who perform services on our behalf (e.g., payment processing, data analytics, customer support, cloud storage).

  • With business and marketing partners to provide marketing services and advertise to you.

  • When you direct, request us or otherwise consent to our disclosure of certain information.

  • In connection with a business transaction such as a merger or to comply with any applicable legal obligations.

Relationship with Shopify

The Services are hosted by Shopify. Shopify collects and processes personal information about your access to and use of the Services in order to provide and improve the Services. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies. We are not responsible for the privacy or security of such sites.

Children's Data

While our product is intended for children's entertainment, the Services are intended to be used by adults (parents or guardians) for purchasing. We do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted. Our policy regarding the deletion of submitted photos and data is outlined in the "Personalization Data" section above.

Security and Retention of Your Information

We take reasonable measures to protect your personal information. However, please be aware that no security measures are perfect or impenetrable. We retain your personal information only as long as necessary for the purposes outlined in this policy, such as maintaining your account and complying with legal obligations. As stated, all specific Personalization Data (child's name, age, photo) is deleted within 72 hours of order fulfillment.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute and may apply only in certain circumstances.

  • Right to Access / Know.

  • Right to Delete.

  • Right to Correct.

  • Right of Portability.

  • Right to Opt out of Sale or Sharing for Targeted Advertising.

  • Right to Withdraw Consent.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below.

Complaints

If you have complaints about how we process your personal information, please contact us. Depending on where you live, you may have the right to lodge your complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in. If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms to ensure an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the revised Privacy Policy on this website and update the "Last updated" date.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at support@smileslices.com or call us at +40725738798.

For the purpose of applicable data protection laws, we are the data controller of your personal information.